Remote User Interviews Are Finally Having Their Moment

Travel and in-person meetings may not be part of our work life right now, but user interviews have never been more important. My product...

How to Rebuild Trust in a Failed Product Development Process

When I joined my current company, I heard a couple recurring themes in my first few weeks of meet and greets. One of them...

2020 Reading List

One of my 2020 goals is to read or listen to more books. In that vein, here's what I'm reading in 2020. Last updated: May...

How to Overcome a Reluctant Stakeholder

It’s a bit like the tango. Energetic, powerful, dependent on each other but with a hint of argument woven in. That’s stakeholder management at...

Step 1: Build Nothing

Every month or so, I have a Great Idea for a New Startup. I’m going to change the world. I’m going to build the...

The ROI of Empathy

I’ve spent more than two years enabling companies to connect with and learn from their users anywhere in the world. Over more than 15,000...

Say Buh-Bye to Imposter Syndrome

"Do you want to know what a man would do?” My husband asks me this on a regular basis. Not to mansplain to me or...

What’s Working in Ecommerce – and What’s Not

What’s working in ecommerce these days? With so many ecommerce platforms offering so many customization options, it’s surprising how consistent most online shopping experiences...

Let’s Get Interpersonal

When I get asked what my “superpowers” at work are, one of the things I mention is my ability to build strong relationships, quickly,...

In Defense of Small Data

“How many people used our new feature last quarter?” That’s a nice and easy question. Run some analytics, and you can have a satisfyingly...