Ashley

Inspired by @adilwali, our 2 feisty boys, & the beauty of the PNW. Passionate about education, female empowerment, & almond lattes.

The Perfect Product-Sales Partnership is Possible

“Yes! Use Ashley. She kills it in every meeting I have ever invited her to.” This email made my week. It was from a veteran...

How Much Should Clients Influence the Product Roadmap?

If you’re in a B2B company, especially with enterprise clients, you likely face this conversation with your sales team on at least a quarterly...

How to Run a Focus Group

A focus group lets you quickly validate ideas and utilize the creativity of a group, but it’s more difficult than a 1:1 interview for...

What to Do When You Don’t Have Metrics

In nearly every advice post I see in my product management groups, PMs rush in to say that to solve the dilemma du jour,...

Reading List – 2018

I was speaking with a conference organizer a few weeks ago and she asked me which product thought leaders I follow. There were so...